10/7/2025
Until now, ad networks and marketing agencies had to rely on third-party attribution companies to track advertising performance. These external platforms handled everything — from measuring campaign results and app installs to tracking user events and validation metrics. As a result, networks and agencies had limited control and visibility over their own data and advertiser relationships.
But things are changing. Today, with Kalruck, Ad Networks themselves can provide attribution directly to their advertisers — simply, affordably, and with full control.
Kalruck brings something new to the market — a lightweight attribution SDK that helps ad networks, agencies, and RTB platforms become self-reliant.
It gives them the power to manage and share attribution results directly, without relying on third-party systems.
Kalruck is a lightweight attribution SDK and tracking platform built specially for Ad Networks, Marketing Agencies, and RTB Platforms.
It allows you to:
With Kalruck, Ad Networks act as their own attribution provider — giving advertisers a single, trusted place for both traffic and tracking.
Kalruck was created with one clear vision: Every Ad Network and Agency should be able to provide attribution directly to their advertisers.
In the traditional adtech model, advertisers depend on third-party attribution platforms to verify installs and events. This often leads to extra costs, complex setup, and long delays before campaigns go live.
Kalruck changes that completely. Now, an ad network can:
In simple terms — Kalruck helps you become an attribution provider.
Kalruck is designed to be simple and developer-friendly. Here’s how it works step by step:
All the data is under the Ad Network’s control, and advertisers get a transparent, real-time view of their campaign performance.
For years, advertisers relied on external tracking tools to understand which ad networks drive the most installs or conversions.
But this made campaigns slow, expensive, and hard to manage. With Kalruck, Ad Networks no longer need to wait for third parties.
They can now:
This is a huge shift — and it gives Ad Networks a new level of independence and professionalism.
Kalruck is made for every player in digital advertising who wants to take control of their tracking and data:
This flexibility helps Kalruck connect the entire adtech ecosystem — from network to advertiser, in one smooth flow.
Kalruck isn’t just a tool — it’s a business growth opportunity.
By offering attribution tracking as part of your service, your network becomes more valuable. Advertisers love working with partners who give them both traffic + tracking under one roof.
The SDK is lightweight and easy to integrate — meaning advertisers can start campaigns faster. Faster onboarding = more active advertisers = more revenue.
With Kalruck, networks can start working with small and medium app owners who were previously unable to afford big attribution tools. This opens a “ new multi-million-dollar market “ that most networks ignore today.
Advertisers can see where installs and events are coming from directly through your network. That builds credibility, reduces disputes, and creates long-term relationships.
You decide how to manage, share, and use data. No external dependencies or hidden reports — just clear attribution in your hands.
The future of adtech belongs to those who control their data and provide transparency. Kalruck is leading this movement by enabling ad networks and agencies to:
It’s simple, affordable, and built for the real world — where speed, clarity, and control matter most. With Kalruck, even a small ad network can now provide the same level of attribution power as major players — without spending thousands on third-party SDKs.
If you’re an Ad Network, Agency, or RTB Platform, it’s time to upgrade the way you work. Start giving your advertisers accurate, direct attribution — powered by Kalruck’s Lightweight SDK.
👉 Explore Kalruck Today and see how easy it is to become your own attribution provider.
🔗 Explore Kalruck https://www.kalruck.com/
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