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Features

Everything Kalruck Gives You

Kalruck is an Attribution Infrastructure layer. Below are the core features available across all scenarios.

Lightweight Attribution SDK

  • Easy to integrate
  • Supports Android, iOS, Flutter, React Native, Unity
  • Unlimited events
  • No data stored by Kalruck

Tracking Link Engine

  • Single tracking link
  • Multi-link for every delivery partner
  • Partner ID mapping
  • Dedicated postbacks for each link
  • Clean install & event attribution

Partner-Level Attribution (MMP-Style)

  • Partner → Sub-partner → Publisher
  • Unlimited hierarchy levels
  • Every partner sees only their own data
  • App owner sees the entire chain

Advertiser Login

  • Simple login for advertisers
  • View total installs
  • View total events
  • No complex dashboards
  • No partner breakdown (privacy safe)

Reporting Module

  • Conversion reports
  • Event count reports
  • Link-wise performance
  • Partner-wise mapping
  • Real-time visibility

Clean Postback System

  • One postback per tracking link
  • Partners can pass their own postback URLs
  • Works for agencies, affiliates, OEM vendors, DSPs

Developer Support

  • Integration guidance
  • Testing support
  • Paid integration assistance available